Google recently announced the purchase of "Looker" which is a business intelligence, data applications and integrated analytics platform based in the United States in Santa Cruz, California.
Google announced the acquisition with enthusiasm on Thursday. Looker is expected to join Google Cloud later this year, once the acquisition is complete, which is also dependent on regulatory approvals.
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The Looker company was founded in 2012 and employs around 800 people. It raised $ 281 million in venture capital and was valued at $ 1.6 billion in a funding round last year.
According to the publication on the Google Cloud website, the Looker acquisition is based on a partnership. In fact, the two companies already share more than 350 joint customers, including Hearst, King, Sunrun, WPP Essence, who already use their products together, according to the Google article.
The Looker acquisition is Google's largest acquisition since Nest was acquired for $ 3,2 billion in 2014.
It is also a very important step for Google Cloud and its CEO Thomas Kurian, who replaced Diane Greene as Google Cloud leader earlier this year, is responsible for driving competition with Microsoft and the market leader Amazon.
When it comes to leasing infrastructure and other IT tools for business, Google Cloud Computing ranks third in the world, far behind Amazon and Microsoft. Google's cloud business data is not known.
At a press conference about the acquisition, Looker CEO Frank Bien revealed some figures about his company.
He said the company now has 1,600 customers and just passed the $ 100 million mark, a milestone for any SaaS company. Additionally, according to the CEO, the company's revenue continues to increase by 70% year-on-year.
Looker is one of the best business intelligence tools developed in the age of cloud computing and would benefit from Google's resources, according to analysts.
The Looker purchase is a "smart choice, as the combination provides an end-to-end analytics platform to connect, collect, analyze and visualize data across Google Cloud, Azure, AWS, Data Basics and ISV applications.
The acquisition is expected to be completed later this year following regulatory approvals.
Google continues to acquire companies, despite antitrust investigations against the
The Looker purchase also comes in a context where requests for the dismantling of the US digital giants.
This announcement comes at a time when antitrust pressure it's getting closer and closer around Google.
Since the company, which had already been sanctioned twice by European Union regulators, it will have to pay another $ 1.700 billion to the EU for its "illegal" advertising practices.
In fact, the results of an antitrust investigation opened since 2016 by EU regulators accused Google of anti-competitive behavior in the online advertising industry.
According to regulators, Google has abused its dominant position in the advertising market online through your AdSense business for over 10 years.
However, Google has made some changes to its practices that the EU has not found sufficient.
Last Tuesday, he appealed the fine for anti-competitive behavior with respect to his advertising and must be confronted.
Senator Elizabeth Warren, the Democratic presidential candidate for the 2020 presidential election, made a promise last March to dismantle tech giants like Amazon, Google, and Facebook if she were elected president of the United States to promote competition in the United States. United technology sector.
«The giants have no right to buy the competition. The competition must have the opportunity to flourish and grow, "he said in a speech.