Sele kwizihlandlo ezahlukeneyo sithethile ngeFloC ) Apha kwibhlog kwaye inike okuninzi ukuba uthethe ngayo Njengoko iinkampani ezahlukeneyo zentengiso kunye nabaphuhlisi abadumileyo kunye neempawu kwihlabathi lobuchwephesha bavakalise ukungavumelani kwabo ekungenisweni kwale nkqubo kwiChannel.
Ngaloo nto abameli babucala, kodwa, zivakalisa ii-alamu malunga noko zikubonayo njengetekhnoloji embi kakhulu, kunye nabathengisi bebhrawuza esekwe kwiChromium njengeBrave kunye neVivaldi bazibophelele ekulweni iFLC kuzo zonke iifom zayo.
Injalo imeko yeGitHub othe kwiiveki ezimbalwa ezidlulileyo wazisa indawo yakhe kwi-FloC kunye nokukhubazeka ukulandelwa kwe-Floc xa uphumeza i-header ye-HTTP kuzo zonke iisayithi zephepha le-GitHub.
Ukusukela iGitHub inabasebenzisi abanolwazi malunga nokongeza i-header ye-HTTP eya kuthi ibhloke iFLC kwiqonga lokubamba ikhowudi. Zombini ezi zihloko ze-HTTP ze-github.com kunye nelinye i-domain github.io buyisela i-header "Imvume-yoMgaqo-nkqubo: umdla-cohort = ()". Ukuya kuthi ga kumsebenzisi ophakathi ochaphazelekayo, ukulandela umkhondo kweFooC kaGoogle kuya kuvalwa nakweyiphi na iwebhusayithi okanye iphepha lewebhu elibanjwe kule mimandla mibini.
Kwaye ngoku, iAmazon ikwenzile isigqibo sokuthintela iFloCnjengoko uninzi lweepropathi zeAmazon, kubandakanya iAmazon, iWonkeFoods, kunye neZappos, vimba inkqubo yokulandela umkhondo yeFooC kaGoogle ukuqokelela idatha exabisekileyo ebonisa iimveliso ezifunwe kwiindawo ze-e-commerce zaseAmazon, ngokusekwe kwikhowudi yewebhusayithi ehlalutyiweyo ziingcali zetekhnoloji.
"Esi sigqibo sihambelana ngqo neenzame zikaGoogle zokubonelela ngenye indlela ngecookie yomntu wesithathu," utshilo u-Amanda Martin, usekela-mongameli wobambiswano lwequmrhu kwiarhente yedijithali iGoodway Group.
Ngokutsho kweengcali ezifunde ikhowudi yemithombo yeendawo zeAmazon, umthengisi omkhulu yongeza ikhowudi kwiipropathi zayo zedijithali ukukhusela iFLC ekulandeleleni iindwendwe zisebenzisa isikhangeli seChannel.
Umzekelo, ngexa ekuqaleni kweveki iWonkeFoods.com kunye neWoot.com khange zibandakanye ikhowudi yokuthintela iFLC, ngoLwesine bafumanise ukuba ezi ndawo zinekhowudi exelele inkqubo kaGoogle ukuba ingabandakanyi imisebenzi yeendwendwe zabo. ukunika ingxelo okanye ukwabela izazisi.
Nangona kunjalo, kukho isilumkiso malunga nokuvalwa kweFLC kumaphepha Ukutya okupheleleyo. Ngelixa eminye imimandla ene-Amazon ekhankanywe apha evimba i-FLoC isenza njalo isebenzisa indlela ekhuthazwayo kaGoogle yokuthumela i-header yempendulo evela kumaphepha e-HTML, i-Whole Foods blocking isebenzisa iqhinga elithumela i-header engabhaliswanga kwizicelo ze-Amazon scan.
Kwaye kufuneka kuthathelwe ingqalelo oko IAmazon ayiphuhlisi kuphela ishishini lokuthenga kwi-Intanethi, kodwa kunye neshishini lokuthengisa, apho uGoogle noFacebook okwangoku banesabelo esikhulu kwintengiso yedijithali, kodwa ishishini lentengiso eAmazon kukwabikwa ukuba likhula ngokukhawuleza.
IAmazon kulindeleke ukuba ivelise ezazo izazisi zentengiso kwixa elizayo. kwaye izama ukuphucula izixhobo zeqonga leemfuno (DSP) ngaphandle kokubandakanyeka kukaGoogle. Isigqibo sokuthintela i-FLoC ayisosibonelelo esithe ngqo kuphela, kodwa sisigqibo sokhuphiswano.
Ngexesha Ingabonakala icacile ukuba iAmazon ifuna ukuphelisa naliphi na inyathelo likaGoogleInkampani inezizathu ezininzi zokuthintela impumelelo yeFLC. Ukubeka nje, ayisiyiyo eyona nto inomdla weAmazon ukuvumela abantu bangaphandle abanjengoGoogle okanye ezinye iinkampani zobuchwephesha kwintengiso ukuba zixhamle kwidatha yakho yomthengi ebalulekileyo.
Ngaphandle kweendwendwe zeAmazon kunye nedatha eqokelelweyo, IFooC kaGoogle inokuba sengoziniigosa laseburhulumenteni lithe phantsi kwemeko yokungachazwa.
Ukuba iAmazon ibikhethe ukungavali iFLC, inkampani ngeyincedile uGoogle ngokuvumela:
"Iziphumo eziphuculwe ngokumangalisayo zokuthengwa kwe-FLoC kwintengiso," utshilo olawulayo. Amabango kaGoogle malunga nendlela yokusebenza sele ephantsi koqwalaselo.
Umthombo: https://digiday.com