Enye esuka kwi-HP, ngoku yenza ukuba abashicileli bangasebenzisi iikhatriji zabo

Kungekudala sabelana apha kwiblogi a iindaba malunga nezenzo ukuba HP uthathe ngokunxulumene nomba abashicileli zabo kwaye ngoku HP uthathe "umbono" omkhulu ukukhubaza abashicileli abathengi abasebenzisa iikhatriji inki kukhuphiswano.

Umenzi uye waqhekeza kwizixhobo zabathengi ngokusebenzisa ukude uhlaziyo olunesiphumo sokuthintela abashicileli ekusebenzeni ukuba abaxhotyiswanga ngeekhatriji ze-inki ezivunyiweyo. Inkampani iyayithethelela ngesidingo sokuqinisekisa ukhuseleko lwabathengi.

Kubonakala ngathi I-HP iphelelwa ziingcamango malunga nendlela yokujongana nale meko ukuba ngokucacileyo sele iphumile esandleni kwaye kwabaninzi yimfazwe engekho ngqiqweni kwaye ilahlekelwa ngokucacileyo, ekubeni endaweni yokugcina abathengi bayo, iyabagxotha.

“Ndandishicilela amaxwebhu amaninzi omsebenzi ongxamisekileyo kwaye kwakufuneka nditshintshe iikhatriji. Ndingazi, u-HP waqhekeza indlu yam ngobusuku waza wavala umshicileli wam, efuna intlawulelo ukuba andisebenzisi i-inki yabo. Ndala kwaye ndiyala ukuyenza”, uxela oko umnini womatshini wokushicilela.

Le ntshukumo intsha yinkampani, njengoko kusoloko kufanelekile kubonisa ukuba iikhatriji ze-inki zomntu wesithathu zibeka umngcipheko wokhuseleko, umbuzo olandela abanye abaliqela abaneenjongo ezifanayo.

Ezi zizikhalazo ezinxulumene, ubukhulu becala, kwinkonzo yokuhlaziya ikhatriji enikezelwa ngumenzi womshicileli, kuba iyinyani, iikhatriji zeinki zoqobo ziyabiza. Ukuphendula kule meko yemicimbi, inkampani, ukusukela ngo-2016, iseke i-HP Inc Subscription yoluhlu lwabashicileli abaqhagamshelwe kwinethiwekhi ye-Intanethi.

Isithembiso senkampani ngale nkonzo kukunceda abathengi bafezekise ukonga okubalulekileyo. Ukuza kuthi ga ngoku, ikhuthaze unikezelo lwe-"Ink Free for Life", evumela abasebenzisi ukuba baprinte amaphepha angama-15 ngenyanga simahla. Emva kwalo mrhumo, kufuneka uqhubekele kwirejista yemali ngokwenqanaba lomlinganiselo ochazwe yinkampani.

I-HP ithumela iikhatriji ze-inki kubanini babanye abashicileli bayo abaqhagamsheleneyo ukugubungela iimfuno zabo zoshicilelo olulindelekileyo. Ukusetyenziswa kwezi kuxhomekeke ekudibaniseni umrhumo. Ukuba igqithile, inkampani ihlawulisa imali eyongezelelweyo ngephepha elitsha ngalinye elishicilelweyo. Kwimeko yokwala ukuhlawula umrhumo okanye iindleko ezongezelelweyo ngumsebenzisi, umshicileli uyayeka ukusebenza, nokuba i-cartridge isenayo inki. Ngoko ke, ukuphela kwekhadi lommangali kuya kuqwalaselwa yinkampani njengokwenqaba ukuhlawula iifizi zokubhaliselwa.

Ezi meko zikhokelele abasebenzisi abaninzi ukuba bagqibe kwelokuba bakhethe ukusebenzisa olunye uhlobo lwabashicileli okanye bathenge i-inki eqhubekayo okanye abashicileli betoner (nangona le yokugqibela ifana nokusebenzisa iikhatriji, kukwakho eminye imifuziselo abanokuthi batshajwe ngayo kwakhona).

Iinkcukacha zale nto yile I-HP izise le mfazwe kwinqanaba lokungabuyi (ubuncinci ukusuka kwimbono yabaninzi), ekubeni ukuqhekeza kwiikhomputha zabathengi ngamagama amakhulu, nokuba bathetha oko bathethayo malunga nemigaqo-nkqubo yabo, kuyacaca ukuba le meko iya kuthathwa ngokuxhamla ngabaninzi ukuba bayithathe kwenye. inqanaba kunye nokuQhuba ngamatyala anokubakho.

Umba womthetho unokuba ufanelekile okanye ungafaneleki, Imvelaphi yezigqibo ezenziwe yi-HP ibangele ukuba ingaxolisi kuphela kodwa ihlawule ukuhlawula abasebenzisi abachaphazelekayo kwaye ityala elingekho kude kakhulu lalingo-2016 xa i-Electronic Frontier Foundation (EFF) ithumela ileta kwi-CEO ye-HP ibuza. ukuba axolise kubathengi benkampani kunye nokubuyisela amandla okusebenzisa iikhatriji zomntu wesithathu, apho HP wavuma ukuhlawula imbuyekezo yezigidi ezi-1 zeedola.

Okokugqibela, ngokwam, ndiphinda ndiphindaphinde uluvo lwam kwi-HP apho kufuneka ikhethe indawo "eco friendly" ngakumbi, kuba namhlanje ayiseyiyo inketho, kuyimfuno kunye nokuzinikela kwikamva ukunciphisa ukusukela ngoku ukuya phambili. inkunkuma ye-elektroniki enokuba luncedo kwixesha elide kwaye ingekuko ukusetyenziswa kanye.