Ama-ejensi amakhulu wezikhangiso asebenzisa amathuluzi aya ngokuya ehlasela Ukuletha ukukhangisa okuhlosiwe, isiza esisodwa noma uhlelo lokusebenza lungaqukatha inqwaba yama-trackers, kwakheke iphrofayili eningiliziwe yokuthi ungubani nokuthi wenzani ku-inthanethi.
Ngemuva kweCambridge Analytica namanye amahlazo amaningi wokuvikelwa kwedatha, ubungozi bokusetshenziswa kabi kwalawa maphrofayili bukhonjisiwe. Ngokunaka konke lokhu, uGabriel Weinberg, oyi-CEO yeDuckDuckGo, ulungiselele umkhankaso omusha wokuvuselela izinga le-Do Not Track, uhlelo lokugcina imfihlo olusungulwe eminyakeni eyi-10 eyedlule futhi lwashiywa kakhulu yimboni.
Umthetho we-Do-Not-Track, ukuzibophezela okusha kubumfihlo
UWeinberg ubhale umthetho obizwa ngeThe Do-Not-Track Act ka-2019, okuyi ihlose ukunika lo mthetho amandla asemthethweni ongakaze ube nakho phambilini. Ngokusho kwakhe, le yindlela elula yokuxazulula inkinga yokukhangisa online.
“Ukungalandeleli yinto ongayenza ezokusiza ukuthi ungalandelelwa,” kusho uWeinberg. "Okusele ukukwenza ukukunikeza amazinyo alawulayo."
AbakwaWeinberg bafisa ukunikeza ilungelo elisemthethweni ku-Ungalandeli
I-Weinberg kusamele iqinisekise amasiginesha abenzi bomthetho, futhi izikweletu ezinjengalezi zibhajwe kwiCongress kaningi ngaphambili.
Njengo-CEO wenjini yokusesha enobumfihlo, u-Weinberg unentshisekelo ecacile yokuphazamisa uhlelo lokulandela ngomkhondo online.
Kepha inhloso yakhe enkulu ekusebenziseni lo mthethosivivinywa ukuvuselela inzalo esezingeni lokugcina imfihlo eshiywe iningi.
Kunjalo, isengasethwa kwiziphequluli zesimanjemanje ku- Ungalandeli, kepha kunamawebhusayithi amaningi angakunaki lokhu kulungiselelwa, ngaphandle komqondo ocacile wokuthi angalandelwa kanjani. Noma kunjalo, noma ngabe isignali inenani elincane elisebenzayo.
E-Weinberg, kulapho uhulumeni angenelela khona. Umthethosivivinywa wakho uzokwethula imithetho eqinile yokuthi ubaphatha kanjani abasebenzisi abasebenzisa lesi silungiselelo sokuphuma, ukuzeyebo njengezijeziso ezicacile zamasayithi namanethiwekhi wokukhangisa angahambisani nemithetho.
“Uhulumeni udinga ukuthola ukuthi kusho ukuthini ngempela ukuyeka ukulandelela,” kusho uWeinberg.
Ngaphansi kwalomthethosivivinywa, noma ikuphi ukulandela ngomkhondo komuntu wesithathu kungakhutshazwa ngokuzenzakalela kunoma imuphi umsebenzisi othumela isiginali ye-DNT.
Amanethiwekhi wokukhangisa kumele ahloniphe isinqumo somsebenzisi
Ukulandelela ngesihloko sedatha nakho kuzokhawulwa "kulokho umsebenzisi akulindele" ukukhawulela ukuhlukunyezwa kwezinsizakalo ezinjenge-Facebook, ezinkulu ngokwanele ukwakha inethiwekhi ngokwayo.
Kuzoba khona okuhlukile Ukuphathwa kwenethiwekhi okwakhelwe ngaphakathi nemisebenzi yokusesha ukunciphisa ukuphazamiseka kumamethrikhi amasha.
Ukube isiphakamiso sika-Weinberg siphumelele, kungenzeka kube yimvuselelo engalindelekile ye-Do Not Follow standard eyethulwe okokuqala ngo-2009, umqondo othi Ungalandeleli ulula:
Uma umsebenzisi engafuni ukulandelwa yizikhangiso eziku-inthanethi, kufanele bakwazi ukusho njalo, futhi amawebhusayithi kufanele ahloniphe lokhu okuthandayo.
Ugqugquzelwe ngohlu lwezinombolo zefoni ezingafakwanga zabathengisi bezingcingo, lo mbono wehliswa masinyane waba yinkontileka phakathi kweziphequluli namawebhusayithi.
Lapho bexhumana neseva yewebhu ukulayisha isayithi, iziphequluli manje sezifaka amazwibela ekhodi uma umsebenzisi ekhethe ukungakhashelwa. Uma iwebhusayithi ibone le khodi esicelweni sayo, ngeke ithole noma yiluphi ulwazi lokulandela ngomkhondo. Kwakulula njengalokho.
Lonke uhlelo lwaluhloselwe ukuthi lube ngokuzithandela, lapho abasebenzisi, iziphequluli, amasayithi, kanye nabakhangisi bekhetha izinga ngokwezinga labo.
Kwakuyindlela yokuqeda imiphumela elimazayo yokulandela ngomkhondo iwebhu ngaphandle kokuchitha imali eningi ekukhangiseni. Njengamasethingi amaningi obumfihlo, bekucatshangwa ukuthi bambalwa abantu abazovula isici se-Do Not Track futhi ukwenza lokhu kutholakale kwenza lonke uhlelo lungene kancane.
Cishe ngo-2012, konke kwahlukana. Kunzima ukuthola isizathu esithile, kepha iphuzu lokwephuka Lokhu kwaba lapho i-Internet Explorer yanquma ukunika amandla isici se-Do Not Track ngokuzenzakalela, lokho amanethiwekhi esikhangiso akubheke njengokwephula isivumelwano.
Ngokushesha amasayithi aguqule imithetho ye-DNT ukungazinaki ngokusobala zonke izicelo ezenziwe yi-Internet Explorer, lonke uhlelo lwahlukaniswa, futhi amasayithi anikezwa ukudlula kwamahhala ukukuziba. Ngo-2011 nango-2012 imibuzo eminingi ethi "Ungalandeleli" ivinjiwe futhi amaqembu amaningi obumfihlo asusiwe.
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