SEO da Matsayin Yanar gizo? SEO + Linux

SEO, acronym a Turanci wanda ke nufin sanya shafin yanar gizo a cikin injunan bincike na yanar gizo. An kuma kira shi matsayi na yanar gizoKoyaya, wannan lokacin ba daidai bane, tunda wannan lokacin bai wuce kawai injunan bincike ba, alhali a zahiri SEO yana da alaƙa da matsayin yanar gizo kawai a cikin injunan bincike.

A zamanin yau wanda ke sarrafawa ko yin umarni game da matsayi na yanar gizo kuma SEO shine Google, bayyanawa ta farko a cikin Google yana da mahimmanci, abubuwa kamar AlexaRank da PageRank ana kulawa dasu akai-akai tsakanin masu kula da gidan yanar gizo da masu haɓaka yanar gizo, ta yadda akwai kamfanonin da suka sadaukar da karatun SEO, har ma sun haɓaka duk tsarin kasuwancin da ke da alaƙa da wannan (misali, EstudioSeo.com, da sauransu).

Shin yana da mahimmanci a bayyana a cikin sakamakon binciken Google?

DesdeLinux (Blogin musamman) a halin yanzu yana karɓar fiye da 40.000 ziyara a kowace rana, kowane sa'o'i 24 tsakanin 30.000 zuwa 41.000 ra'ayoyi na shafin yanar gizon mu, shin kun san daga ina mafi yawan baƙi suka fito? Misali, yawancin ziyarce-ziyarcen suna zuwa daga Twitter da Facebook tunda muna da dubban mabiya a can, amma daga Google ne wasu da yawa suka ziyarce mu:

Kamar yadda kake gani a hoton, a ranar 26 ga Fabrairu kawai daga injin binciken Google mun sami hanyoyin shiga sama da 23.000, ma’ana, sama da mutane 23.000 suka shiga shafin a wannan ranar takamaiman daga Google, ba tare da kirga wadanda suka bude shafin kai tsaye ba mai binciken, ba tare da kirga wadanda aka samu daga Twitter ko Facebook, RSS, da sauransu ba.

Fiye da ziyara 23.000 a cikin mutanen da suka zo kawai daga Google, Na riga na da hankalin ku kan yadda mahimmancin SEO yake daidai? 🙂

A hanya mai sauƙi, ta yaya zan inganta SEO na?

Don cimma wani abu kamar wannan dole ne ku sami SEO mai kyau, wannan yana fassara cikin asali:

1. Yi kyakkyawan PageRank
2. Abubuwan inganci kuma sama da duka, asali
3. Kyakkyawan AlexaRank shima yana da amfani
4. San yadda ake tsara rubutun labarai yadda yakamata

Bayyana wannan dalla-dalla. Da PageRank Wannan matsayi ne Google ke ba wa shafuka, ƙima ne tsakanin 0 da 10, tare da 0 shine mafi ƙasƙanci (kuma mafi muni) da 10 shine mafi girma (kuma mafi kyau). Shafuka kalilan ne ke da Matsayin PageRank na 10, saboda wannan yana nufin cewa shafin ya kai kololuwar shahara kuma yana da matukar dacewa, mai amfani, mai ban sha'awa da mahimmanci ga hanyar sadarwa. Mafi girman girman PageRank shafin ku, yana da amfani sosai, daidai? Da kyau, bisa ga wannan, Google a cikin sakamakon bincikensa yana ba da shafuka / posts daga shafukan da ke da babban PageRank a cikin sakamakon farko. DesdeLinux Yana da PageRank na 5, ba abin mamaki ba idan muka yi la'akari da cewa mun kasance a kan layi fiye da shekaru 2 😀

"Abun ciki shine sarki." Kalmomin da za mu iya karantawa a shafukan intanet da yawa, asali yana nufin cewa «inganci ya fi rinjaye yawa«. Yana da mahimmanci sosai cewa abin da kuka sanya a shafinku asalinsa ne, mai amfani ne kuma mai ban sha'awa sosai. Shafin da ke da labarai marasa kwarewa 100, babu wani abu mai mahimmanci, tare da rashin daidaito ko kurakuran rubutu masu tsanani, kurakuran ƙira da sauransu ... ba damuwa cewa yana da abubuwa 100, saboda idan aka kwatanta da wani shafin da kawai yake da abubuwa 10, amma waɗannan 10 suna da kyau gudummawa kuma kusan ba shi da kuskure, wannan rukunin yanar gizon na biyu zai sami damar samun dama a gaban Google. Na riga na faɗi ɗan kaɗan game da kwafi / liƙa da asali a cikin labarin da ya gabata.

Idan na baku labarin PageRank a da, wannan shine lokacin magana AlexaRank. AlexaRank wani matsayi ne na Google amma yafi na musamman ko na sirri. DesdeLinux Yana da AlexaRank na 29.xxx, wato, dubu ashirin da tara da wani abu. Wannan yana nufin cewa akwai shafuka sama da 28.000 waɗanda a halin yanzu suka fi 'mafi kyau' (ko mafi shahara) fiye da DesdeLinux. Wannan shine abin da ke nufin AlexaRank na duniya, tunda akwai kuma ɗaya ga kowace ƙasa. Misali DesdeLinux Yana da 2500th mafi mashahuri / mahimmanci a Spain, 1400th a Argentina, da dai sauransu (har yanzu muna buƙatar ingantawa a wasu ƙasashe, inganta SEO a Uruguay, Panama da sauran ƙasashe a yankin). Ainihin, ƙananan AlexaRank na rukunin yanar gizonku, ƙananan rukunin yanar gizon da suka fi shahara fiye da naku. Kuma, ga Google, idan shafin ya shahara sosai, saboda yana da abin sha'awa ga mutane da yawa, daidai? To, bari mu saka labarai cikin sakamakon bincike
daga wannan shafin.

Ba shi da amfani a rubuta labarai masu ban sha'awa da yawa, idan ba su da tsarin da ya dace. San abin da Tsara rubutu yana da matukar mahimmanci. Misali, a bayyana a sarari cewa ana amfani da H1 don lakabi, kusan koyaushe don mafi mahimmancin take na shafin, sunan shafin ko tambari. Hakanan ana amfani da wannan H2, H3 da masu zuwa don lakabi. Misali in DesdeLinux Muna amfani da H1 don taken rukunin yanar gizon idan na tuna daidai (saboda tare da canjin canjin jigon na riga na ɓace), H2 don taken posts da H3 don sauran waɗanda basu dace ba. Yin amfani da ƙarfin zuciya kuma yana da mahimmanci, domin baya ga taimaka wa mai karatu (mutum) ya karanta sakin layi da sauri fahimtar abin da ke faruwa, bots (robots) sun dogara da ƙarfin hali don rarraba abubuwan ciki, nau'in rukunin yanar gizo, da sauransu. Dole ne mu sauƙaƙa rayuwa ga ɗan adam mai karatu, amma kuma ga bots na yanar gizo (Google da sauransu), tunda su ne suke rarraba abubuwan da muke ciki sannan su nuna wa mai karatu a cikin su.
sakamakon bincike.

Waɗanne abubuwa ne ke tasiri na SEO?

Kamar yadda na fada a baya, samun rubutattun matani ba abu bane mai matukar kyau. Baya ga wannan, idan rukunin yanar gizon mu mahada ne na mahada, ma'ana, idan muna da daruruwan dubban hanyoyi a shafin mu zuwa wasu shafuka, wannan yana shafar SEO din mu.

Shirye-shirye da zane suna da mahimmanci. Idan kayi amfani da iframes ko firam, walƙiya, makamantan abubuwan da bot ɗin ba zasu iya karantawa ba (a gare su babban fili ne), wannan yana shafar SEO ɗin ku, yayin da suke hana froman wasan damar yin nazarin / tsara abubuwan da shafin ku ke so.

Dole ne a kula da lokacin lodin shafin har yanzu, saboda Google ba zai bayar da ɗaya daga cikin sakamakon farko zuwa rukunin yanar gizon da ke ɗaukar mintoci da yawa don buɗewa ba, tuna cewa don saurin Google shine mafi mahimmanci (shi ya sa koyaushe suke ci gaba da bincike Injin tare da tsari mai sauki), idan rukunin yanar gizonku saboda yawan toshewa, ba ingantaccen lamba ba ko kuma saboda karbar bakuncinku yana da lokacin daukar lokaci da yawa, Google ba zai baku alfarmar sa ba 🙂

Wani mahimmin bayani dalla-dalla shine matattun hanyoyin. Misali, a wata kasida watanni 8 da suka gabata mun sanya hanyar haɗi zuwa shafi ko hanyar saukar da bayanai don fayil X, a yau wannan hanyar haɗin ba ta aiki, ko dai saboda shafin ya daina kasancewa ko kuma saboda an cire fayil ɗin daga uwar garken FTP, wannan hanyar mutuƙar haɗuwa ce, kuma wannan yana tasiri tasirin SEO.

Yadda ake bincika kurakurai da ke kan shafin na?

Elav ya rigaya ya gaya muku kaɗan game da wannan a cikin labarin Kayan aikin SEO akan Linux, inda ya ambace mu KLinkStatus:

Wannan aikace-aikacen yana taimaka mana duba hanyoyin da suka mutu, hanyoyin da aka katse, aikace-aikacen Qt ne kuma kamar yadda kuke gani, GUI mai sauki ne, mai ilhama.

Don shigar da shi sai a nemi kunshin da ake kira klinkstatus a cikin rumbun ajiyar ku.

Idan kana son wani abu mai iko sosai zamu samu Link Mataimakin:

Kamar yadda kake gani, anan zamu sami ƙarin zaɓuɓɓuka da yawa. Yana ba mu damar sanin ranar rajistar yankin, hanyoyin da suka mutu, binciken SEO, da sauransu.

Don shigar da shi za ku iya sauke shi don Linux, ziyarci shafin yanar gizon su don ƙarin bayani.

Waɗannan kawai wasu samfuran ne. A zahiri, don bincika rukunin yanar gizo don matattun hanyoyin haɗi, kawai wget kuma matakan da suka dace sun isa:

wget --spider -o ~/wget.log -e robots=off -w 1 -r -p http://www.web.com

Sa'an nan kuma amfani da man shafawa mu tace log:

cat ~/wget.log | grep 404

Kuma zamu sami mahaɗan matattu akan allonmu.

Karshe!

SEO wani abu ne mai mahimmanci ba tare da wata shakka ba, amma ba zai iya zama dalilin da zai sa mu hauka ba. Komai yawan dabaru ko nasihohi da muke amfani da su don inganta SEO na rukunin yanar gizon mu, mafi mahimmanci shine abun ciki, yadda ingancin abin da aka buga akan rukunin yanar gizon mu, yaya asalinsa, yadda yake da fa'ida da ban sha'awa. Wannan shine mafi mahimmanci ba tare da wata shakka ba.

Ina fatan wannan ya kasance mai ban sha'awa a gare ku, na san cewa da yawa za su yaba da wannan bayanin 🙂