IPhalamende lase-Australia liphasise inguqulo yokugcina yomthetho odinga ukuthi i-Google ne-Facebook bakhokhe ukuze baxhumanise nezihloko zezindaba. Ukwamukelwa kwekhodi yokuxoxisana kwabezindaba kuphawula ukuphela kwezinyanga zezingxoxo eziphikisanayo phakathi kukahulumeni wase-Australia kanye nezinkampani ezimbili ezinkulu zobuchwepheshe, ezibhalwe kulo mthetho.
I-Google ne-Facebook sekuyisikhathi eside ziphikisana ngokuthi akufanele zikhokhe ngisho nesenti ukuze zixhumanise nezihloko zezindaba ngoba izixhumanisi zithumela ithrafikhi ebalulekile kumasayithi ezindaba.
Eminyakeni eyishumi edlule, iGoogle iphumelele ekubuyiseleni emuva imizamo yokwehlisa umgomo wezixhumanisi zamahhala.
Kepha eminyakeni yamuva nje, i-Australia ne-Europe bazimisele kakhulu ukuphoqa abezobuchwepheshe baseMelika ukuthi basekele ngokwezezimali izimboni zabo zolwazi lukazwelonke.
Inguqulo yokuqala yomthetho wase-Australia yayinolaka nakakhulu, njengoba yayingaphoqi nje kuphela izinkampani ezinkulu zobuchwepheshe ukuthi zixoxisane nezingosi zezindaba, kodwa futhi yaphakamisa inqubo yokulamula lapho iqembu ngalinye (umshicileli wase-Australia kanye nenkampani enkulu yezobuchwepheshe, ngokulandelana) lizohambisa isiphakamiso bese umlamuli ozimele enquma ukuthi yisiphi isiphakamiso "esinengqondo" kakhudlwana.
NgoJanuwari, i-Google yasongela ukuvala injini yayo yokusesha yase-Australia uma umthetho uqala ukusebenza. Ngesonto eledlule, i-Facebook yaqhubeka nokuvimbela abasebenzisi ukuthi babelane ngezihloko zezindaba zase-Australia.
Okwamanje, iMicrosoft isebenzise leli thuba ukuze inciphise izimbangi zayo, isekela kakhulu indlela yase-Australia futhi isekela umqondo wokukhokhela okuqukethwe kwezindaba.
Ngemuva kwezinsuku zokuxoxisana okukhulu, i-Facebook ne-Australia bafinyelele esivumelwaneni sokonga ubuso.
I-Facebook ivumile ukuvuselela ukushintshana kwezindaba ukuze uhulumeni wase-Australia avumele i-Facebook ukuthi ikhethe ukuphuma enkambisweni yokulamula ephoqelelwe uma ingaqinisekisa uhulumeni ukuthi kakade "ube negalelo elikhulu ekuzinzeni kwemboni yezindaba yase-Australia ngokuphetha izivumelwano zezentengiselwano nezinkampani zabezindaba."
I-Google ne-Facebook bafinyelele esivumelwaneni nezinkampani zezindaba zase-Australia bezama ukukhombisa ukuthi akusadingeki isinyathelo esiphoqelelayo.
Umthetho obukeziwe unikeza izinkampani zobuchwepheshe isikhathi eside kunokujwayelekile ukuthi zingene ezivumelwaneni zokuzithandela ngaphambi kokuphoqeleka ukuthi zingene ekulameni.
"Yize abashicileli bezindaba benelungelo elihambisanayo, kungenzeka bangabi nawo amandla wezezimali okuxoxisana ngezinkontileka ezilungile nezilinganiselayo nalezi zinkampani ezilawula ubuchwepheshe, ezingasongela ngokuhoxa ezingxoxweni noma ziyeke ngokuphelele. Izimakethe," kusho isitatimende.
Yize lezi zinguquko bekuyinzuzo yamaqhinga ku-Facebook naku-Google ngesiphakamiso esinzima sokuqala sase-Australia, kusobala ukuthi abezobuchwepheshe basishiyile isikhundla sabo sangaphambilini obekungafanele bakhokhe nhlobo. Kuleli qophelo, kubonakala kungenakwenzeka ukuthi iGoogle izokwazi ukumelana neziphakamiso ezifanayo emazweni angamalungu e-EU, yize zingathola izivumelwano zokuphuziswa emaphethelweni.
Okokugcina, kufanelekile ukusho ukuthi iCanada namanye amazwe acabanga ngomthetho ofanayo, kuyilapho i-Facebook ne-Google zishesha ukunqoba le mithetho ngokungena ezivumelwaneni zokuzithandela nezinhlangano zezindaba emhlabeni jikelele.
Futhi ukuthi eYurophu, ukuguqulwa kwamalungelo obunikazi ka-2019 kwasungula "ilungelo elihambisanayo" ukuze kusizakale abashicileli nezinhlangano zabezindaba. Lesi silinganiso kufanele sibasize ukukhokhisa ngokutholwa kokuqukethwe kwabo ngamapulatifomu aku-inthanethi nakwamanye ama-aggregators, ngaleyo ndlela kususe ukuwa kwemali yabo yezikhangiso zendabuko ukuze kuzuze iziqhwaga ze-Intanethi ezinjengeFacebook neGoogle.
Ngaphezu kwalokho, amazwe angamalungu eNyunyana asenayo kuze kube nguJuni 2021 ukwamukela imithetho efanele maqondana nalolu shintsho ezweni labo.